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BBPSD Customer Service Sample Questions:

1. When establishing standards of customer service it is helpful if they are specific, achievable, realistic, time bound and:

A) Trusted.
B) Measurable.
C) Tested.
D) Trustworthy.

2. Many organisations have something called a USP. This means they have a:

A) Unique sales pitch.
B) Unusual service product.
C) Unique sales position.
D) Unique selling point.

3. In business you must ensure that when you have internal customers you treat them:

A) As soon as you have dealt with external ones.
B) Better than external customers.
C) The same as external customers.
D) Worse than external customers.

4. Market segmentation means that:

A) The market the organisation is selling to has become saturated.
B) Organisations can deal more quickly with customers.
C) There is only a small market that is available to consumers.
D) Customers are sub divided into smaller groups to distinguish purchaser behaviour.

5. An undifferentiated targeting strategy is used when a product or service has:

A) Not been differentiated in the market place.
B) Been specially developed for a particular market segment.
C) No price difference attached to it.
D) A product with more than one customer segment.

Solutions: